Claude Takes SuperBowl Shot As ChatGPT Weighs Advertisements

Last week we reported on OpenAI potentially adding ads to their technology, and why this is a good and expected move. Per Axios, about 20% of OpenAI staff previously worked at Meta, which made approximately $196 billion in 2025 from advertisements. Primarily, OpenAI makes money from subscriptions, but it is currently not profitable, and there is no clear path to profitability until around 2030.

Per TechCrunch, ChatGPT user growth has slowed, and Google’s Gemini, despite a rocky start involving image generation problems and claims of false information and censorship, has raced to second place ahead of Snapchat AI (lol), Meta, and other competitors, including Claude. Claude has struck back at ChatGPT with a Super Bowl ad aimed squarely at OpenAI.

Claude has promised to keep advertisements out of its chatbot. Claude is famously censored and only allows around five free chats before forcing users to pay. However, it appears that Anthropic is profitable, with Claude Code driving revenue. It also appears that professional, B2B-style customers are more interested in Claude, while ChatGPT is used more by “normie” people. This is probably why more teens use Character AI at 9% than Claude at 3%, with ChatGPT having 50% of U.S. teens.

The battle of the chatbots should be interesting, as will their paths to profitability. Chatbots have the advantage of being online and faster than local LLMs, with shared history and context. However, I can see a device like a home server or router that acts as a dedicated “family” AI chatbot, working offline but streaming chats over Wi-Fi, coming out in the next 10 years. ChatGPT likely knows this as well, which is why they may release a hardware device in the latter half of 2026. God bless and Tech Talk To You Later!!!